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Winning Strategies for Retailers: Tackling Checkout Fraud in Prepared and Fresh Foods

Winning Strategies for Retailers: Tackling Checkout Fraud in Prepared and Fresh Foods

In today's competitive retail landscape, ensuring the integrity of prepared foods and fresh foods at checkout is crucial for maintaining customer trust and driving business success. Unfortunately, fraud at checkout is a growing challenge in these categories, driven by issues such barcode swapping and price look-up (PLU) manipulation that aren't easily detected using normal security measures. The problem is critically affecting profits and consumer trust, making it an urgent need for retailers to adopt innovative strategies and solutions to combat these challenges.

Watch an enlightening webinar that addresses the complexities of checkout fraud in prepared foods and fresh foods, offering actionable strategies to mitigate risks and enhance quality control.

What You'll Learn:

  1. The scope and types of checkout fraud involving fresh and prepared foods that are most prevalent
  2. Technology solutions and operational best practices for combatting the threats
  3. Future trends and innovations shaping fraud prevention in prepared and fresh foods at checkout

 

Speakers

Jess Steinbach

Jess Steinbach

Webinar Moderator 

Future B2B

Bri Feeney

Bri Feeney

VP, Product Management & Marketing

Digimarc

Doug Baker

Doug Baker

Vice President Industry Relations

FMI - The Food Industry Association

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