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Magazine Embraces Change, Uses Digimarc Discover, Makes Adweek's Hot List

From www.adweek.com:

In a category that’s lost multiple titles in recent years, House Beautiful is a rare bright spot: first-half newsstand sales rose nearly 2 percent as the industry fell 9 percent. Among other things, it’s using technology to engage readers, most notably with its 500+ Favorite Paint Colors app and digital watermarks that link the page to videos and other mobile content. Its Klout score, at 62, is the highest among shelter mags.

From curbed.com:

Adweek has released the year-end Hot list, its 30-year-and-running roundup of the coolest, most influential, and most successful media outlets. Kudos to House Beautiful for earning a spot on the magazines lists; its newsstand sales rose 2 percent during the first half of the year; its paint-color iPad app and its use of Digimarc technology to link the House Beautiful print edition to auxiliary content on its website are also cited.

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